---
title: "The Reason Toncoin (TON) Price Exploded by 25%"
url: https://diffcoin.com/the-reason-toncoin-ton-price-exploded-by-25/
description: "TON's market cap exploded to almost $10 billion following an important announcement by Telegram's CEO Pavel Durov."
published: 2024-02-28
updated: 2024-02-28
author: "Mila"
site: "Diffcoin"
---

# The Reason Toncoin (TON) Price Exploded by 25%

**TL;DR**

- Telegram will allow advertising in 100 new countries, sharing 50% of ad revenue with channel owners in Toncoin via the TON blockchain.
- Toncoin’s value increased by 25%, reaching a market cap of nearly $10 billion, coinciding with a general upswing in the crypto market.

The CEO of the messaging application Telegram – Pavel Durov – said the platform will officially open to all advertisers in around a hundred new countries in March.

Channel owners in these nations will start receiving 50% of any revenue that Telegram makes from displaying ads. Durov explained that payments and withdrawals will be utilized on the TON blockchain.

> “Similar to our approach with Telegram usernames on Fragment, we will sell ads and share revenue with channel owners in Toncoin. This will create a virtuous circle, in which content creators will be able to either cash out their Toncoins — or reinvest them in promoting and upgrading their channels,” the exec added.

Toncoin (TON) – the native cryptocurrency of the TON network – skyrocketed by 25% mere minutes after the announcement. Its market capitalization soared to almost $10 billion, briefly making it the 15th largest digital asset.

![TON Price](data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAxMDU2IDcyOCIgd2lkdGg9IjEwNTYiIGhlaWdodD0iNzI4IiBkYXRhLXU9Imh0dHBzJTNBJTJGJTJGY3J5cHRvcG90YXRvLmNvbSUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyNCUyRjAyJTJGVE9OLVByaWNlLnBuZyIgZGF0YS13PSIxMDU2IiBkYXRhLWg9IjcyOCIgZGF0YS1iaXA9IiI+PC9zdmc+)

TON Price, Source: CoinGecko

TON’s uptick comes amid an overall resurgence of the crypto sector. As *CryptoPotato* reported, Bitcoin (BTC) hit the $60K milestone for the first time since November 2021. Ethereum (ETH) also charted a multi-year high of over $3,300.

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[Source link](https://cryptopotato.com/the-reason-toncoin-ton-price-exploded-by-25/)