Cryptocurrency exchanges compete not only for liquidity and trading volumes, but also for the speed of adding new assets. For traders and investors, access to tokens at the early stages of listing can be a key factor when choosing a platform, especially in conditions of high market volatility. According to a new report from TokenInsight, which analyzed the listing activity of the largest crypto exchanges from November 1, 2024, to February 15, 2025, MEXC showed the highest results in the number and speed of adding new tokens.
The TokenInsight study recorded that MEXC listed 461 new tokens, which is 1.5 times more than Gate.io and 4.5 times more than Bitget. At the same time, the exchange demonstrated a high percentage of successful listings — 82.46% of tokens that first appeared on-chain moved to the main market.
The competition between exchanges for new listings has become especially intense amid the rise of memecoins, AI tokens, and DeSci projects in late 2024. In this trend, the speed of adding new tokens has become a key factor in attracting users. For example, MEXC was the first to list the market-shaking TRUMP token just 2 hours and 20 minutes after its first on-chain listing, while other exchanges were several hours behind in listing.
Despite the desire to quickly integrate new assets, exchanges have to balance speed and quality. While some platforms focus on adding assets en masse, others prefer a more selective approach. According to a report by TokenInsight, MEXC is actively focusing on popular market segments such as memecoins, AI, DeSci, and PolitiFi. Successful listings in recent months include PNUT, CHILLGUY, AIXBT, BIO, RIFSOL, and VINE, highlighting the platform’s ability to quickly adapt to changing market conditions.
The report also highlights that major exchanges are using different strategies: Binance and OKX are focusing on a more conservative asset selection, while Gate.io and MEXC are focusing on the speed of listing and engaging with new market trends. As a result, exchanges that can integrate promising assets first gain a competitive advantage, allowing users to get on the trend earlier than others.
According to CoinDesk, MEXC has recently entered the top 5 largest centralized exchanges by market share in February 2025, confirming the effectiveness of the strategy of quickly adapting to market changes. In an environment of high volatility and the growth of new trends, exchanges that can combine efficiency, liquidity, and strategic asset selection will continue to strengthen their position in the market.
Disclaimer: This is a sponsored article and is for informational purposes only. It does not reflect the views of Crypto Daily, nor is it intended to be used as legal, tax, investment, or financial advice.
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